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Brand IdentityWebsiteMedia KitBook Launch

Olympic Athlete / Personal Brand

Natoya Goule

Natoya Goule-Toppin is a two-time Olympian, a Tokyo 2021 finalist and a Team Jamaica middle-distance runner. Her results were world class, but her presence online was scattered across social profiles and press mentions. She needed one official home that matched her standing, gave brands and media a clear way to reach her, and could carry the launch of her book.

natoyagoule.com
Natoya Goule website

// What We Built

Our work for Natoya Goule

  • 01

    A complete brand identity: a running-figure mark, a full wordmark and favicon, a Peach, Orange and Black palette, and Futura with Libre Franklin for type

  • 02

    A brand guidelines presentation covering vision, mission, imagery rules and applications across digital, media and partnerships

  • 03

    natoyagoule.com, an official site with her story, career highlights, gallery, timeline, brand partners and a partnership enquiry route

  • 04

    A 2026 media kit for press and sponsors, plus launch pages and assets for her book

// Results

What we achieved

  • 01

    One official home for her story, results and partnership enquiries, replacing scattered profiles

  • 02

    A consistent look and voice across the site, media kit, social profiles and book launch

  • 03

    A ready-to-send media kit that brands and journalists can use without a back-and-forth

// Tech & Tools

How we built it

  • Brand Identity
  • Next.js
  • Figma

Ready for results like Natoya Goule got?

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